Climate tech · transport
Mobilityways
Promoting a brand new zero-carbon commuting brand
The challenge: To promote brand new zero carbon commuting brand Mobilityways, set up by parent company the Liftshare Group, to stimulate larger businesses to encourage staff to commute more sustainably as they returned to the office post-pandemic.
What we did: Agility PR built a comprehensive news content package around Mobilityways’ first ‘Commuter Census’, producing four distinct news stories targeted at different audiences from senior management to sustainability chiefs to regional press.
The result: A total of 14 pieces of news coverage were logged, including UK Director Magazine and HR trade titles the HR Director and HR News.