by Josephine Carnell-Phipps | Jun 19, 2020 | Latest Content, PR Insights
4 ways to improve engagement with marketing & PR content Introduction You’ve begun firing up your marketing engines as we come out of ‘hard Lockdown’ and at least some of your staff are heading back to the office. The sales and marketing planning session is...
by Lindsay Johnson | Feb 11, 2020 | PR Insights
Protecting public interest journalism ruled to be a key plank of democracy I finally managed to read through the 160-page Cairncross Review: A sustainable future for journalism, a full year on since the final report was published and five months before the...
by Lindsay Johnson | Jan 7, 2020 | PR Insights
Where is the FinTech Revolution taking us in 2020? In the past five years we have seen an explosion of new FinTech firms, business models and consumer propositions entering the market, including entrepreneurial start-ups, major technology firms and digital only...
by Lindsay Johnson | Nov 28, 2019 | PR Insights
The Power of Thought Leadership Today we hear more and more about thought leadership. Love it as a valuable tool or hate it as gimmicky buzzword, there really is no escaping thought leadership. The origin Originally devised by Joel...
by Lindsay Johnson | Oct 16, 2019 | PR Insights
7 Key trends impacting the automotive market in the next 5 years Being a writer of thought leadership content for a mix of IT clients serving different markets as well as the automotive sector provides some unique perspectives. One of those is that the...
by admin | Oct 2, 2018 | PR Insights
Beware the Marketing Automatons… You cannot automate your way out of doing the hard thinking and high quality, incisive writing which articulates what makes your business, product or service special… The last year has been a great one if you...
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