Avoid ‘blanket’ distribution of feature articles. Write for our specific needs, says Brian Sims in Part 3 of my series of posts on Serving the Media Better

by | Jul 29, 2022 | Latest Content, PR Insights, Uncategorized

“The best journalists are the ones that are not just excellent writers, but also hugely passionate about the topic they’re writing about.” Media Relations remains a core skill for PR agencies and it is still in hot demand. I decided to have a long chat...